FROM STRATEGY TO LAUNCH
websites for authors, consultants & coaches
story ally translates your business vision
into a website that resonates
with the people you seek to reach
through design that feels human,
story that ranks
and presence that moves people to act.
Does this sound like you?
Maybe you’re not sure how to translate your expertise into online connection.
It could be that your current website doesn’t reflect the level of your work.
Maybe you’ve tried DIY and it’s not coming together.
You might have traffic, but it’s not turning into clients but it’s not turning into clients.
Story Strategy first.
Design second.
Tailored to you
Dialogue + Discovery
We reveal what makes your offering unique and who you serve.
Story Strategy
We shape those insights into a clear, grounded narrative that will anchor a cohesive website.
Direction + Execution
We translate that story into messaging, SEO and visual direction for your website.
TESTIMONIALS
“No other “designer” had ever given my project that level of dedication. I put the word designer in quotes because Lana is so much more than that…”
—Carrie Moss, Wellness Coach & Entrepreneur“Lana not only designed our website, we consider her an integral part of a team breaking records in small business creation.”
— Will Lehr, Consultant“Lana led me through a very thorough branding process that resulted in a visual identity, website and marketing plan that feels authentic to me and the book I'm writing.”
— Kim Carpenter, Author “We have full enrollment for the first time in 8 years, which was our stated goal, and completely due to the new website.”
— Joy Winters, Educator and Business Owner
lana bernberg
story ally creative director
Envisioning or re-imagining an online presence is not just an exercise in styling, it’s an opportunity for deep inquiry into what we stand for and how we express our ideals. I see myself as your ally on the path to growing your business. I help you turn your website into a client connector and audience builder because your success means you’ve making a needed impact. More on where I’m coming from here.